Hugo Boss as main sponsor of Red Bull's Alpha Tauri team?
German luxury clothing manufacturer Hugo Boss is said to be interested in cooperating with Red Bull as the main sponsor of the Alpha Tauri team. It was announced a few weeks ago that the Italian team will undergo a new name change next year, when the management of the Austrian energy drink manufacturer decided against selling the team from Faenza. The team, formerly Toro Rosso and then taking the name of Red Bull's clothing brand Alpha Tauri, will strengthen its aerodynamics department in the UK and link up more closely with Red Bull Racing as they aim to rise to the top of the F1 Constructors' Championship . The team's name change brought enough recognition to the Alpha Tauri brand that the team will now turn to lucrative sponsorship deals